Automotive SEO tips part ten – Black hat vs white hat

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Automotive SEO tips part ten – Black hat vs white hat

Welcome back to the final edition of our automotive SEO articles. In this article we will explore some of the good SEO practices in the area of black hat vs white hat. The term “Black hat” or “White hat” are programming terms describing essentially good and evil. A “black hat” in another word is a computer hacker who is using none ethical search engine optimization techniques to gain page ranking. Black hat techniques can result in very quick search engine placements, but the result is not permanent. Google is smart enough today to detect many black hat SEO techniques and the result can be a full ban from the search engine all together.

While white hat SEO techniques involves time consuming link building, blogging, online video and more. This type of SEO is generally slower in pace compare to black hat practices, but the result is long lasting and will not drop from Google search results. A popular SEO practice today is what we call “Grey hat” technique, where the SEO expert will use a combination of black and white hat techniques.

So the next time you are hiring someone to SEO your web site, make sure to ask what type of techniques are used to better your ranking, if your developer insist on black hat SEO practices such as invisible JavaScript links, link farm submissions, and wordpress and form hacking scripts, maybe you should reconsider your decision. Thank you for reading this article, it is brought to you by Dealer Template Canada, your ultimate web solution provider for Canadian dealers. Find us online at http://www.dealertemplate.ca

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