Checklist for a Successful Website

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Checklist for a Successful Website

Have you just completed designing website for your company or your business ? Have you just redesigned your website ? If yes, than are you sure that your website is going to acheive all the purposes that it has been set out for ? Are you sure your website is going to be successful ? Are you sure that potential customers can find your website in top rankings on various search engines ?

Web Designing technologies, application and development change so rapidly nowadays that the site you developed just a few months back might be outdated as of now, and with the technological changes in web designing your website might seem obsolete. Here are a few points which you should consider while designing a website to make your website a successful one which will get potenial customers and rank higher on a search engine.

Is your website Compatible ?

Your website should display correctly, in its intended form, shape & design to all the visitors of your website regardless of them using whatever computers, operating systems, browsers and monitor resolution. You will have to make sure that the website displays correctly to all the users. Some websites need some plugins or players to display the content – if that is the case with your website than a download link for such plugins and players should be provided, so that the users who do not have such plugins or players can download it instantly and view your content. If possible, you can lso provide a guide on how to install such plugins or players on different page on your website.

If your website Complete ?

NONE, repeat, None of the web pages on your website should be under construction. Usually, website designers develop a site over a period of time, and in most cases your websitee will never be truly completed, but for that you should not leave your website or a web page under construction. If you do not have the content or information to be put up on a page —- then do not put that page on the website now —- you can do that later when you have the information or content — but do not put up a under construction page.

Does your website have relevant content ?

You need to keep a watchful eye on the content that is being published on your website. Legal & technical implications apart — the content on your website has several other implications on the search engine rankings. Make sure that you have relevant content for all your pages like Home Page, About us page, products page, services page, Contact page etc. All the information mentioned should have been created or developed by you or the web designer. Is the information on your website relevant, accurate, complete and current ? Do a watchful query on whether the content on your website is original and not copied from some other sources or website. Duplicate content will not help your website to acheive top rankings in search engines.

The content on your website should be checked for the correctness of spelling, typos and incorrect grammar.

What is Graphics to Text ratio on your website ?

A graphics effect or image or a flash effect is meant to attract the visitors of your website, but it should not be overdone to such an extent that the visitor gets involved in the graphics and forgets about the sales message of your website. At the same time, your website should also not look poor in the terms of graphics. So, the key word here is ‘balance’, there shuld be a right mix of text content and graphics on your website. If your website has more graphics and text, it will be very difficult to get higher search engine rankings. The ideal text to graphics ration on your website should be 80:20, that is to say 80% should be text and 20% should be graphics/images.

Is your website Interactive ?

We all like something that involves us, that is to say we like something wherein we can also participate, meaning we all like interactivity. Now, consider the same for your website. Is your website interactive ? Does the visitor of your website feel included as a part of your website ? If you can do this, than half the battle is won. You have been able to make the visitor a part of your website and thats a good thing for search engine promotion. You can include many components and small snippets which can make your website interactive like adding a message board, comments, mailing list, polls etc. You can also add a blog to your website where you can publish articles or your thoughts or news from the industry, which will make yuor website interactive and it will also tempt the visitors to come to your site often.

What is the link structure of your website ?

Thoroughly check all the links on your website. The links should all be pointing to their correct intended pages, there should be a clear heirarchy of links, and all of the links should be working. There should not even a single broken link. If you are linking to an external website, check often the correctness of the links as that might change over a peiod of time. If you have dead links on yorur website, edit them or remove them immediately as that might frustrate your visitors.

How fast does your website load ?

Check your website with different internet connections and gauge the speed at which your website loads. Ideally your website shuold load within the first 8 seconds, because that is the average attention span of the internet surfers around the world. If you fail to present your website or yourself within the first 8 seconds than probably you have lost a potential customer. The website loading speed depends on various factors, ofcourse first of it being the internet connection speed of the visitor, amount of graphics on your website, the web server that you are hosted on and the bandwidth of your web server. Graphics take up a lot of time to load, hence graphics should be use at those places where absolutely necessary.

Choose your web host who can provide your good bandwidth and almost 99% uptime of your website, because you do not want your website to be down when a potential customer visits your website.

Is it easy to navigate your website ?

Your website contains information, about your company and products or services. But, pay attention to the question, Is it easy to find information on your website ? Do you have the mandatory pages like home, about us, products, services, contacts etc. The home page or the index page which is the first one which loads should contain links to all the other pages on your website. The links should be presented in a logical presentation, in such a way that all the information is presented to the web site visitor at a glance.

How many Incoming links does your website have ?

It is very important that your website be referred through other websites or blogs related to your industry. Search engines depend on links from other websites to your website to include your website in their index. The more incoming links for your website that you have — the better. The more RELATED links your website has from related websites – the best. It is to say that if you have a business of manufacturing exercise notebook manufacturing machinery — then getting a link from a fashion website would server no purpose while getting a link from a notebook manufacturers website will be considered in high regard by the search engines.

Is your website optimized for Search engine promotion ?

Your website should be optimized for search engine promotion, it should rank higher for important keywords in major search engines like Google, Yahoo, MSN Live, Altavista etc. Also make sure that you make optimum use of title, keyword and description tags. Make usre that the keywords and description you mention are relevant and contain your keywords. Also take note that your important keywords should be included in the description mentioned on the website.

What is the style of your website ?

Each website has its own distinct style and makes its own statement. What style does your website have ? What statement does your website male. Is it enhancing your company image ? Does it define your business goals. Is it user friendly ? How does your website fare with your competitors website ? The look and feel of your website should be easy going, attractive and friendly so that reflects your corporate image and helps build business. If your site does not have have this, than probably its time for redesigning of website.

Is your website usable ?

Website being usable identifies with the fact how easily your website visitors can make use of your website. The best way to know this is to get feedback from the visitors. If there are complaints, comments or questions from your website visitors than you should change your website according to that. Remember one thing, you are not making website for yourself, but for visitors and potential customers — hence a website should be made according to what they like.

Web design Temple is a web designing company which designs website encompassing all the above points and ensures that your website becomes successful and has many visitors which will result into increases business for you.

Top 10 Ecommerce Seo Checklist For Marketing Your Website In 2010

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Top 10 Ecommerce Seo Checklist For Marketing Your Website In 2010

There are some points and tips to be kept in mind when you are going for online marketing businesses. These methodical points surely help to boost  businesses.  This write up explains how to focus on your online marketing. If you do not have a web site for your business, get one. What are you waiting for? Use these Ecommerce SEO checklist (along with other research because this article alone will not cut it) when planning your web site.

1. Analyze your website from a user perspective: Consider all user types and ask yourself, “If I was this user, can I use this site easily and find the information I need?”

2. Modern Look: Is your website design current and compelling? If a user comes to your site while comparing with your competition, will they stay? Does your website give users the most confidence in your industry? You only get one chance to make a first impression.

3. Website Optimized for Search (On-Page SEO): Is your site built properly so it can be found by major search engines? Do you have proper keywords and meta tags used throughout the pages of your site? Do you even know what this means?

4. Blog: Do you have a blog? Are you using a blog to talk about your services and products? This is an important tool used to create buzz and drive targeted traffic to your site. Plus, blogs rank well with search engines and provide other complimentary benefits to your website.

5. Newsletter: This is an important way to communicate with your leads, develop trust, grow brand awareness, and increase business. A newsletter is used for a promotion or a sale, industry news, new product info, and other insight your customers will value. You are reading our newsletter right now.

6. Local Search Engine Marketing: Submit your businesses and websites to the major search engines “local search listings” areas (Google, Yahoo!, Bing). Also, sign up for web services that promote local business, such as Yelp, CitySearch, Chambers of Commerce, etc.

7. Informative Articles and Resources: Write and add original, informative, relevant articles about your services and business. Search rankings will improve as you properly post more keyword rich content on your site. Search engines look for you to be a unique resource and an expert on your material.

8. Social Media: Sign up for these new media outlets called social media and use them. Social Media includes Twitter feeds, Facebook pages, YouTube videos, Blogs, Linked In accounts, MySpace pages, and many others. Social media is used to create buzz and manage outward communication with your customers and fans.

9. Press Releases: Take the time to write a press release about something new or interesting going on at your company. Search engines love to see releases go out over the web, usually resulting in a nice bump in traffic to your site.

10. Paid Advertising and PPC (Pay-Per-Click): Do you have an event to fill, or products that needs to sell right away? The best way to get instant traffic to your site is to use the direct pay for visit model of pay-per-click advertising. This marketing method allows you to choose what you are willing to spend for each visitor to your site.

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A Checklist Of Things To Consider To Compete In Today’S Online..

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A Checklist Of Things To Consider To Compete In Today’S Online..

Author: Michael Sim

Article Source: MiNeeds.com, where consumers get competitive bids from Graphic Designers. Read reviews, compare offers & save. It’s free!

Article Link: http://www.mineeds.com/Downers-Grove/Graphics-ms/Articles/A-checklist-of-things-to-consider-to-compete-in-todays-online-economy-978

Tags: Sliding , website , graphic , design , logo , social networking , seo , flash , HTML , Twitter , Facebook, Myspace , LinkedIn , YouTube , WordPress , Blogger , CEO , CRM , Multimedia , Chicago , Zopim , LivePerson , Graphics.ms , Real Estate , Banner , portfolio , developer , development , Carousel

1. Static 800×600 Box-Style Websites are out!

The static width websites that were created for 800×600 screens are by far today’s most qualifying feature for a new website. Having such a limited space in which to organize and display your content often forces you to fit the content to the page. It can even limit your creative freedom, and the ability for you to take full advantages of the variety of features available to you. Not only does it restrict valuable content from being provided to your viewers, but it is also very visually compact. Why restrict your viewers to such a small environment from which to gather valuable data about you, your business, or your products and services? New web standards show that standard monitor sizes are between 1024×768 and 1680×1050. In fact, if you’re doing business online, up to 95% of your target audience is using a monitor within those sizes. Five to ten years ago, it may have been a different story. Larger monitors were a luxury, and the standard was a much smaller resolution. However, it is important to consider what the majority of your viewers will be expecting in order to stay competitive in today’s online economy.

2. Flash as a Splash? Think again.

Although these can be very attractive and stylish, and can add a unique touch to your website, a Flash Animation as a splash page on your website greatly increases the “bounce rate” and diminishes “return visitors”. Bounce Rate is a term that is defined by how many people come to your site and leave shortly thereafter. They usually visit your homepage, and then based on a series of expectations and standards, the viewer chooses whether or not to continue to a second page within the website. There are a variety of factors that play into that choice, and one of the major issues contributing to high bounce rates is the time it takes for your page to load. Perhaps it’s better to think of your website like a TV Commercial. Companies pay thousands of dollars for a small block of time on the air. Every second must be carefully planned in order to maximize the Return on Investment (R.O.I) with that ad. Think of your splash page as being a small uninformative commercial before your own commercial. If I am a return visitor, I now have to watch your intro “commercial” every single time I visit the site. As a user, I am most likely going to find a company to use and return to based on the quality and presentation of content, a strong brand identity (logo, color scheme), and ease of navigation. In addition to alienating your viewers, Flash Animated Splash Screens make search engine indexing and optimization difficult, if not impossible.

3. Social Networking is your friend

Social networking has quickly become a vast new world of opportunity for a majority of online users. Almost every online user is either a member of, or has in some way participated in a social networking community.

According to Nielson Online, two-thirds of the world’s Internet population belongs to a social network and as of April 2009, the total minutes that individuals spent on social networking sites increased by 83 percent when compared with the same period a year ago. (source)

Craigslist, Twitter, Facebook, LinkedIn, Myspace, YouTube, WordPress, Blogger, etc… From the CEOs of big corporate companies to the ever-present online marketer, businesses and entrepreneurs have experience with, and use social networks on a regular basis. If social networking for the business becomes a widely used and successful marketing form (which it is), shouldn’t you consider adding that to your website? Almost all of these different social networks in some way offer you the capability to embed and display specific information in your website. With Twitter, you’re able to tap into your stream of posts and display them within a module on your website. You can add it to the sidebar on a blog, or even dedicate an entire page to your feeds (perhaps for multiple accounts?). Twitter is just one example of social networking that can be added to increase the overall user experience on your website. For an example of a site that we’ve designed that uses social networking, visit www.jeffrago.com

4. Multimedia can be overdone

I’m sure you’re familiar with the typical e-book/affiliate marketing sites that have 5 pages of content smashed together into one single column. There are usually a series of YouTube videos explaining their “big ideas” that help to break-up the content a bit, and a big red button to “sign-up”. In my mind, whether or not the affiliate program or e-book is actually valuable to me, I instantly classify this site as “Spam”, and hit the close button. Why? As mean as this sounds, if you (the website owner) have a “Million Dollar System”, why does your website look like a 3rd grader put it together? It seems like they put more work into the content of their presentation, rather than what makes that presentation something that people want to spend time viewing. That same concept carries true for all websites. When used strategically and in moderation, multimedia marketing tools (Video, Audio, Animations, etc) can add a considerable amount of value to your website. You may have the best YouTube video in the world, but depending on the quality of the website design, and the practicality of the layout all affect a users decision on whether or not to hit the “close” button.

5. Communication is the key

Did you know that there are a variety of tools out there that allow you to instantly interact with your website’s viewers? Applications such as Zopim and LivePerson give you the ability to chat with users who visit your site. Zopim even has an incredible list of features that makes it one of the top communication tools for website viewer engagement. In fact, I liked it so much that I installed it on our site! Needless to say, communicating with your site viewers is one sure-fire way you can actively engage them with your services or products.

View #’s 6 & 7 on my blog http://graphics.ms/blog/686-website-checklist-compete-online/

6. Put down the blog, and back away slowly!

7. Maximize the Marketability of your Website Real Estate

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A Checklist Of Things To Consider To Compete In Today’S Online…

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2010 SEO Checklist

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2010 SEO Checklist

With recent new advances, the online marketing world has seen the new launch of BING, Google Caffeine, and the merger of Microsoft and Yahoo search. People need to realize these changes and see what they can achieve to stay ahead of the game. To have your website become successful and stay successful you have to reach out to potential new customers and maintain brand visibility.

One of the new things that people are looking for now when they visit web pages is the amount of time the page takes to load. It has become a really big issue to people and they take it very much into consideration. The faster a page loads the better the potential ranking for that website. People do not want to wait a substantial amount of time just to look at a web page. They want it to come right up as soon as they click it. Tips to having a good loading web page are to have a reputable web host and have a fast internet connection.

Getting listed in Google Local Search is a clear way to increase visit and traffic flow on your website. It allows listing your web page in front of visitors from the local area. People tend to do more business when the location of the business is in their geographic region. People feel more comfortable and more certain, and if they really want to they can personally visit the place.

The new thing that almost everybody is getting into is the rise of social media. It’s important to have social media marketing because it will help to reach more people. You want the visitors to engage in conversations about your service or product. You want to attract as many people as possible and have them chatting about your company. This technique helps with building brand awareness and establishing relationships with consumers.

Make sure that your website is optimized to your mobile users. More and more people are starting to use social media sites like Facebook and Twitter right from their cellular phones. You have to pay attention to how your website will appear on their mobile phones. It’s essential to cater to those people too because they want to access your website right through their phones. You can either have the same URL or you can setup a special domain such as mobile.yourwebsitename.com.

Applying web analytics is an important tool for your website. There are numerous of web analytic tools out there such as Omniture, Google, and Yahoo, etc. These analytic tools can provide a lot of information about the visitors who come to the page. One of the main objectives the tool carries out is that it can find out how many visitors checked the webpage. From then on one can analyze the data collected and see how they can implement new ideas to generate more sales.

Seo Checklist And Importance Of Seo Step By Step

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In today’s age large number of people know about the term SEO i.e. search engine optimization but not properly aware from its benefits. Each and every month thousands of new websites go online and the problem is that there are so many websites competing for the same keywords online and only few of them get benefits from that keyword.

Only making a well designed website with good content is not enough for getting business through them. For getting online success in business with a website SEO is essential. Without optimizing a website you will not be able to make your presence in the crowd . To rank higher in search engine results and this is only possible with SEO. Naturally, the higher a website is shown in the search engine result list, the more traffic it will get. SEO is a process of structuring a web page in that manner so that it is found, read and indexed by search engines for specific keywords.

You can get good position in search engines such as Google by using some good seo strategies. It is a process that is meant to convert site visitors into online customers.

Through SEO you let the search engines know that what each page of your website is about. Only doing search engine submission is not enough. your website has to use some techniques and technologies that make your site rank high in search engine results with a targeted keyword. Thereare some tips which are important while doing search engine optimization. There are so many strategies that are used to optimise a site but not all the strategies are working, while optimising a site you have to make a balance of them so that you get good results.

SEO can give your business a very good start in organic way and for long term. Mainly SEO has divided in two steps which further categorized in various steps.

1 Onpage Optimization

2 Offpage Optimization

Onpage Optimzation – On-Page SEO is the process of placing your selected keywords in the right places on your web pages. It involves changing page titles, headings, content, and URLs to improve search engine rankings. Steps followed in Onpage Optimization are:

Website Analysis – The process of optimization is start with website analysis. It is the most important part of SEO and it is the combination of several sub processes. In website analysis first have a look on website structure because structure of the website affects the position of website in search engines. While your website constructed in a search engine friendly way or not means website is made in static or dynamic . Because for search engines it is a tough task for crawling and indexing a website made in dynamic, flash or frames. Check the links while there is any broken link occur in website. Check the current position and traffic of website or ways to improve them.

W3C Validation – It is also a part of website analysis. Validation of a website is done to keep a track on any errors or warning. Every website should be validated through the W3C validator if there is an error in the coding. W3C is incredibly important for browser compatibility and overall site usability; it does not have a direct impact on Google rankings.

Checking Urls Static or Dynamic – There is one more aspect in seo is checking of Urls of website while they are static or dynamic. The static urls of a website score better than dynamic and they are seo and user friendly. Static url are more helpful in seo because firstly it is permanent and are crawled and indexed by search engines easily.

Keyword Analysis – Keyword analysis is the most critical part of SEO. While starting keyword analysis first you will need to use google adwords for relevant or profitable keywords. The purpose of keyword research is to choose good keywords for a website. The closer the keyword match what the consumer is looking for, the better chance of getting good ranking and more traffic. Select right set of 6 – 7 keywords which can drive traffic to your site and rightly represent your business.

Meta Tags – Meta Tags play a vital role in SEO. For any SEO campaign meta tags is mandatory. These includes the folllowing tags:

a) Title Tags – Title Tags are most important factor for improving search engine optimization for your website. make sure to include your main keyword in the title with proper keyword density of your website. Give every page of your website its own title because your site’s main purpose is indicated title tags to the SEs. Remember Google can read only 66 characters in title tag, so be specific..

b) Description Tags – Meta description tag is a brief and concise summary of a website. There is a limit of 160 to 170 characters in it. It is important to add unique and effective meta description for each page of the website.

c)Keyword Tags – While doing optimization remember to choose the best possible keywords for a website which are essential for reaching your target audience. It helps the search engines and people to find your website easily.

Image Optimization/Alt Tag Attributes – Search engine crawlers are very good in reading text but at the time of images it fails. But images are a great way to enhance a website from a user’s perspective.So if your site contains images then it needs optimizing i.e. Image optimization and using special tags i.e. Alt tag which describe the images. Alt tags are the HTML code which describe an image. HTML is a way to specify the textual content for an image using the alt attribute. Alt tag is used for describing the image and that is very helpful but only use meaningful and relevant keyword. Search engine give more emphasis on that images which use alt tags.

Sitemap Creation – Sitemap is a way or a list of pages on your website which helps to tell the search engine about the pages on a website for crawling and for users. The XML sitemap of google makes it possible for a website to get listed and get updated by the Search Engines. The XML sitemap is a file that contains a list of url’s and related attributes with in a site. Sitemaps helps to speed up the addition of the web pages of a site to the Google listing.

Google Analytics and Webmaster Tool – Google analytics is a powerful tool for analyzing traffic on your website. By creating account in it you will be able to keep track of all the activities made by the website. It generates website’s detailed statistics about the visitors that from where they visit and which keyword they search. Webmaster tool is a tool in which you can submit your sitemap, create robots.txt so that the Search Engines spider crawl through our website and index our website in their listing.

Header Tags Optimization – These are the html tags such as (H1 to H6), bold, italic etc. Make sure of using these tags while optimization means have to highlight certain parts of your website which you want your readers to look at. These tags are the essential part in search engine and gives web page a positive factor in search results.

Navigation/Internal Linking – We need to take care of Navigation or internal links that they are strongly structured and correctly working and all the main pages of the website should be linked through the main homepage so that search engines can go through all the pages properly and get them indexed.

Content Writing – Adding or updating fresh content to the website on regular basis will encourage search engines to keep return to the website again. If you release new content time to time then search engine or users both start to re-visit your site for updates. It will improve your SERP.

Content optimization – In SEO content is the king. It is the key of search engine ranking. The content of your website is unique, informative, descriptive and well written and include main keywords of the website in it. Remember, not to overcrowd your content with keywords it is safe to use keyword density of 5% to 7%.

Off-page Optimization – The Second factor in Search engine optimization is Off-page. It is done external or off page to the website to maximize the performance of targeted keywords of the website in SERP (search engine result page). Off-page is done to increase the backlinks for a website because more the backlinks to the websites will increase ranking in the search engines. It involves number of activities such as Link Building, Blog Writing and Submission, Article Writing and Submissions, Social Bookmarking, Press Release writing and submissions

Search Engine Submissions – Ist step in off-page optimization is submit the website manually in search engines. Mainly there are three search emgines i.e. Google, MSN, Yahoo.

Link Building – Links play imperative role to increase search engine rankings. Link building is the process of creating inbound links to own site. Exchanging links with similar website means site X will place site Y link in it’s website and site Y will place site X link in it’s website . This type of link building is known as reciprocal links but now a days Three way linking is more popular. In this there are 3 websites links to each other e.g. Site X will place site Y link, site Y will place site Z link and site Z will place site X link.

Directory Submissions – This is the most popular way of getting hundreds of free quality backlinks. It is the one way inbound links to your website. It drives relevant traffic to your site which converts into sale. It is a long term and efficient process. There are thousands of web directories over internet and they offer both free and paid links.

Press Releases – It is a way of publicity that can be done for an online business or website. You can post press release include fresh, interesting information or news related to a site in Press release site such as prlog.org .It is a public relation announcement issued to the news media and other targeted publications for the purpose of letting the people know of development of company.

Article Submissions – It is one of the off page technique which is very useful. Write keyword and content rich article on your own niche topic and then post it to article sites available online will create backlinks and some traffic. You might get more traffic if your article is published on other websites.

Social Bookmarking/Marketing – It is a process which not only create backlinks but also help in gaining popularity of a website and getting huge traffic. There a whole bunch of social websites online which allow you to insert a link and information of your website by making account on them. It drive quality traffic and increase link popularity because search engines “index” the pages within these sites more fast then others..

Blog Submissions – It is another Off-page technique that will give lot of quality links to the website. Write good quality and informative blogs and submit to reputed and search engine friendly blog sites.

RSS feeds – This is one of the great tool of off-page in SEO. It is used to provide items containing short description of web content also with a link to the full version of content. Internet users will be interested in subscribing to your RSS feeds if you publish information or news in the way they like.

SlideShare: Make PPTs(PowerPoint Presentations) and submit it to slideshare..

Video Submissions: One of the seo step is video submission which is widely considered as a great captain for the success for generate traffic for a website or when dealing with website advertisement. Placing a videos in several distribution channels like you tube, veoh etc you add the video community traffic to the existing ones.

SEO Checklist – What You Should Check Before Lauching Your Website

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There are some points which are to be considered while designing a site for SEO. So here i present some points which are need to be considered by Designers & Developers.
1. URLs should be static with the theme of the specific page content ( i.e on flagstaff hotel page url should be flagstaff-hotel).
2. Put the Product/Services/Category Name in h1.
3. Call the Same Page Product/Services/ Heading to the title.
4. Call the Same Page Product/Services/ Heading to the meta’s if given separately.
5. Get the product/ services name ( keyword ) into product/services description.
6. As much possible highlight the products/services with EM, I, U, B, strong.
7. Keep the URL, short, specific and keyword oriented not just like most “on the fly” URLs.
8. Define image alt as per image don’t just put any keyword forcibly.
9. While creating sitemap for dynamic site keep in mind it covers almost all the pages which have description and content. And give each URL a very specific title ( as per page content/product/services.).
10. Create a Robots.txt
11. Use the Anchor Text ( Hyperlink the Product name in content with most specific page).
12. Try to make Navigation User Friendly as well as search engine friendly. Simple and easy navigation fancies Visitors as well as robots.
SEO Checklist For Web Designer
1. Design the website not just as per SEO point of but it should be very elaborate so the visitor can quickly guess the business of website in a glance.
2. Most possibly try to put the content side from topmost and from the very left ( But don’t compromise with the design layout or quality).
3. Try to design the navigation from topmost or top left as much possible ( But don’t compromise with design layout)
4. Try to highlight all the product/services or Main categories on Home Page if Possible (This will help the users to have easy access of all the products in single click and also it will help Search Engines to crawl the product/services pages instantly).
5. Name all the images as per theme and product or services, images with full product name i.e. a image of flagstaff hotel should be named as flagstaff-hotel.gif not like prd1 or product1.
6. Put the product names/services names in text not a image ( For Coders).
8. Rename spacer.gif / pixel.gif / zero.gif as the main client product/services like(if there is a popcorn supplier use it as popcornsupplier.gif).
SEO Tips for Flash Designer
1. Make text basis representation of the flash using noembed tags.
2. Put the swf name full and as per the accurate services if the theme is multimedia fireworks.. Use multimedia-fireworks.swf instead of using just fireworks or multimedia.
3. Usually embed with a html or any static page and provide meta description and title for the page.
4. If possible copyright, sitemap, terms and condition link keep on page instead of using text. Give a Static Navigation of each flash page (Of Product/Services/About).
5. Provide a title and description for instances.