SEARCH ENGINES DON’T LOVE FANCY SITES

admin    SEO Flash     Don’t, Engines, FANCY, love, Search, Sites

SEARCH ENGINES DON’T LOVE FANCY SITES

Author: Indhra, Jayam Web Solutions

SEARCH ENGINES DON’T LOVE FANCY SITES

Majority of business people want their website to have the progressive look, and so they go for animation, music, flash, and images with the positive notion of using the latest technology which would actually become unfavorable to their site. We design site and submit to various search engine with a hope that it would rank higher and increase sales of the company, in simple we hope that a site should be a good Marketing tool. But the fact is, the search engine never understands Graphics, Flash Presentation, and other images. In this aspect we fail in the use of our Marketing tool effectively

But remember it is all the purpose which decides the kind of web site you design. If the primary purpose of the web site is to offer artistic or visual effects to the visitors then flash is recommended. Image and visual impact is necessary in order to snatch attention.

On the other hand if you are building a site to increase your sales and for getting more potential customers using Search Engine Optimization (SEO) techniques, you are advised not construct a Graphics rich page, all you need to do is limit Flash only to certain fractions of the web site or not to use at all. Hire a Website design firm that recognizes the difference between structures and purpose and can apply it in a marketing perception.

Every single design component affects your web sites functionality and its ability to market, from the decision about how the routing will work to selecting the right colors, fonts, graphics, content, etc. These will not only manipulate potential customers but search engines as well.

When you are prepared to make a website which should of course be search engine friendly, you have to start with a business plan and policy. It is crucial if you really want your website to serve its purpose and business to succeed. If you are currently marketing online but your business is not progressing as you think it should, feel free to contact a web site analyst. There are Web Designing firms that will analyze and help locate areas that need improvement for a successful online presence.

Bad effects of Flashy sites

Increase in loading time is one of the key disadvantages of using Flash and graphics Design on your web site; it increases the time the homepage takes to load. Also too many images enlarges the file size of the home page. Not all the visitors wait till the loading gets over and then read the content. They just leave out the site and move to the other which they find to be is content rich

Flashy designs and Search Engines are adversary that search engines do not index the graphics and images. With Flash sites, search engines find it complicated to index the text embedded in the Flash.

Flash is not considered to be search engine friendly. Therefore, a Flashy web site may not rank high in the search engines. It is important to know that search engines in fact provide negative marks for the sites in Flash.

It should be kept in mind that people spend less time to hunt on their requirements in a web site. We are in a position to provide whatever the visitors need in the shortest possible time. This is possible using a full of life web page. It is difficult to update a Flash site frequently. It is more costly and kills time to update and maintain a Flash web site than a text rich web site

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Understanding How Search Engines Work

admin    SEO Flash     Engines, Search, Understanding, Work

Understanding How Search Engines Work

One important fact about search engines is that they are not humans. Unlike humans, search engines are text-driven to a certain extent. Search engines are only as intelligent as the computer programs that a human being developed to do the job in an automated way. Search engines are automated computer processes that crawls the Internet, indexing the web pages it encountered, processing the search query, calculating its relevancy and retrieving information.

To start, search engines crawls the web by following links from one page to another, starting with a site or page that is very popular. It indexes each page’s content, building a list of words and where these words are found. The index is a database for storing and future retrieval. Indexing is assigning the web page to a particular keyword. A weight is also assigned to the particular index entry. As this is all done by a computer program called a robot or spider, it can only do it as best as it can by analysing words and phrases in the web pages. Because Internet contents keep on changing every second, crawling and indexing is a non-stop continuous task done by the spiders.

When a site visitor searches for a particular keyword, the search engine takes on the next task of processing the search query. It compares the search string with the index database and calculates the relevancy of each of the pages that are indexed. The algorithms used for calculating relevancy differs from search engines to search engines. This explains why different search engines produce different search engine results page (SERP) for the same search query.

What role does keywords play in SEO ?

Keywords are one of the most vital SEO techniques. You optimize your site based on the keywords that you have selected. Selecting the right keywords is important. When selecting keywords, remember to consider synonyms. Why ? Because someone looking for, say, “houses” may type in “homes” or “apartments” or “flats”, etc.

Next, make your web page keyword-rich. Another aspect of keywords is the density of the keyword in the web page. The higher the density of the keyword, the better relevancy it is to the search word.

Where keywords are placed on your web page also plays a role in SEO. Keywords located in the page title, headings, and first paragraph are of higher weighting than keywords found at the bottom of the web page. Keywords in the URL also receive higher weighting.

Keywords in file and directory names are also important in SEO and should not be ignored.

How does search engines view your content and keywords ?

First of all, search engines cannot read, literally.  They can only detect patterns of words and letters and do matching work as best as they can do it without actually comprehending what they are “reading”.  From the patterns that they gathered, they try to figure out the content of your website and the keywords of the web page.  For example if the words “search engine optimization” shows up frequently enough on a web page, that will be the keyword for the web page.  Therefore, keywords are so important in your content.  A word of caution is not to put too many different keywords into your web page.  This may make it more confusing to the search engine spider and therefore more different for it to index your web page.

Make an effort to make the task easier for the search engine spider to accomplish their task.  This may help you indirectly too.

A note about footer navigation. Because images or flash, which are not so search engine friendly, could have been used for top navigation due to aesthetic reasons, footer navigation in plain html text will allow search engines spiders to find keywords in navigation text on the web page and therefore index them.

Content is King !

The most permanent and long term SEO technique is nothing more than creating first-class content. Content is king and will always be king in the Internet world ! First-rate content should do the following :-

- add significant amount of value to your readers
- be unavailable anywhere else on the web except on your site
- be up-to-date with new information added and obsolete information discarded

Inbound links will come in by themselves once you have good content.

SEO is also sometimes called SEO copywriting because most of the techniques used actually deal with text just as copywriting is also dealing with text.

It is important to note the truth that even by following all the rules of SEO, it does not guarantee any site a high ranking. On the other hand, by not following the rules of SEO, your site may never get ranked at all.

A word about inbound links

Good quality inbound links, also called backlinks, value-add to your website and popular search engines like Google, Yahoo, Microsoft, all like inbound links and will index your website favorably. One of the SEO techniques used by SEO consultants is to generate inbound links for your website via methods like directory submission, link exchange, link buying, and article submission. Article submission is amongst the most effective methods of achieving a higher search ranking. Quality of links is also important. Inbound link from a popular site fares better than that from an unpopular site.

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Paid Search Vs. Natural Search: Search Engines

admin    SEO Flash     Engines, Natural, Paid, Search

Paid Search Vs. Natural Search: Search Engines

Search engines like Google, Yahoo and MSN are really just data bases. When you do a Google Search you are not searching the “world wide web” you are searching Google’s data base. There are two ways to get in to these databases. One is to submit your site to the different search engines. In about 6 to 9 weeks the search engine will index your site. They have software that comes to your site and index every page and adds it to the database. They come into your main web URL and follow the links to all the pages of your site. They capture key elements from the code on your page to the content. These are then stored in the data base. When someone puts a keyword in the search box the “algorithms” determine the best page or links to the best pages for your search.

The other way to get added to the search engines data base is to have the search engine software find you through a link to your site from another web site back to yours. The software, called “spiders” will periodically comeback and re crawl your site to see if you have updated it.

One important thing to know is that each page on your site is indexed individually and each page stands on its own. The ranking are based upon the combination of correct meta tags, relevant content to the keyword they are trying to get rankings for and link popularity. Mostly one way links back to their site from relevant sites.

As long as the search engine can index the site, clearly read the meta tags and content, the better. The big issues come when a site is built in flash with very little content (search engines cannot read or index “flash” sites. Also, if the bulk of the relevant content is in PDF format this is bad because the search engines cannot read PDF. If the search engines cannot index the relevant text there will be no rankings.

You all ready know this but “sites” are not ranked, individual pages are ranked for specific terms found in the content of that page as well as link popularity, (relevant links pointing back to that specific page) for the term that you are trying to get ranked on. This is why each page has to be giving very specific attention. Paid search

Paid search is when your ad shows up at the very top of a Google search or down the right hand side of the results page. These are called “sponsored ads”. You pay for those positions. When every you click on one of those ads the owner of the ad pays the search engine. This is also called “pay-per-click”. The amount you pay is determined by several factors including what you are willing to pay every time someone clicks on your ad.

Natural Search

Natural Search is when you type in a “keyword” and a link and a description shows up on left hand side of the search result page. The only way to get on the first page is to have very relevant content on your web site and links to your site from other relevant sites. This is a long process for people in it for the long haul. There are a lot of companies that claim to be able to get you on the first page of Google. That may be true if the “search term” is very specific and no one else would ever search for it but you or they are using a “black hat” method that could get you site banned from the search engine. Bottom line: Paid Search means you pay for your position. The benefit is, if you have the $$, you will get instant traffic. Stop paying and the traffic goes away. Natural search is free traffic but it is built over time. The advantage is, if done right, it can provide traffic for a long time.

Search traffic (paid or natural) is the BEST traffic to have because you are being found by folks who are specifically looking for what you have. It does not get any better than that.

Did you find this article useful? For more useful tips & hints, Points to ponder and keep in mind, techniques & insights pertaining to Google Ad sense, Do please browse for more information at our website :-

http://www.seo-prediction.com

http://www.seo.reprintarticlesite.com

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Strategies for Success With the Search Engines

admin    SEO Flash     Engines, Search, strategies, Success

Strategies for Success With the Search Engines

In fact, it seems I’m constantly being grilled about the latest, greatest strategies for driving the MAXIMUM number of FREE visitors to your site.

But honestly, I’m really glad so many of you are paying attention to the search engines…

… because you’re SEVEN TIMES more likely to get a visitor through the organic (free) search engines than through a pay-per-click ad!

You can’t afford NOT to spend as much time as possible improving your site’s overall search engine performance.

With that in mind, here are my TOP THREE recommendations for improving your free traffic using the search engines…

Search Results Strategy #1: Speak your visitors’ language

No, I don’t mean English, Spanish, or Russian!

When I say you should speak your visitors’ language, I mean you should use the exact words and phrases they use to search for your products or services!

I can’t TELL you how many times I see people building their sites around the words THEY themselves use to describe what they’re selling, even going so far as to optimize their sites using the name of the product!

Why is that a problem?

Well, let’s say you sell the “GutterClear 3000,” a tool that comes in pretty handy to clean out all the gunk in your gutters without ever having to get up on a ladder.

Now, let’s say there are thousands of people out there looking for a really cool tool for hands-free (and ladder-free) gutter cleaning.

Do you think they’re all going to sit down in front of Google and type “GutterClear 3000″?

Not likely, right? Chances are, they’re going to describe what they’re trying to accomplish, or what problem they’re trying to solve (“gutter cleaning tool,” “clean gutters without ladder,” etc).

So even though you’ve got the #1 spot on Google for “GutterClear 3000,” the product remains unsold, because nobody is using that word to find it!

And please, never assume. Use a good keyword research tool, like Wordtracker or Keyword Discovery, to be sure you’ve identified the EXACT words your potential customers are using to find you!

Search Results Strategy #2: Make sure your pages are search engine friendly

Once you’ve done your keyword research, and understand how your customers are searching for you, you can use that information to create a site that will appeal to the search engine spiders, which, in turn, will improve your rankings.

The higher your site appears on the results page, the GREATER the chances that people will click on it!

So be sure you use your keywords in your:

Title tag — This is the title of your site that usually appears in the actual search engine results. Search engine spiders often look at the title tag FIRST to understand what your site is about.

That makes the title tag one of the best ways to appeal to both potential visitors and search engines at the same time!

Headline and subhead — By including your main keywords in your headline and subheads, and wrapping them in <h> tags, you’ll be tipping off the search engines that the site’s content reflects what’s in the heads and subheads, which is an SEO plus.

At the same time, by displaying your best keywords in the headline and subheads, your visitors will see that they’ve come to the right place the second they land on your page… and be more likely to stick around.

Salescopy — Because the search engines “crawl” your site looking for information about how to categorize your site, and also check to see how relevant your copy is, you want to make sure you include your keywords in the site’s copy.

But don’t get carried away! Search engines can tell when you’re cramming your site full of words JUST to get better rankings, and will penalize you for it… and you want to be sure your site actually makes sense to your visitors!

Meta tags — Your description meta tag normally contains the “blurb” that appears with the link to your site on the search results.

Your keyword meta tag contains your strongest keywords relevant to each page.

Neither of these, on their own, will be enough to improve your site’s rankings, but when done properly, they help give the search engines a more accurate “snapshot” of what your site is about.

Image (alt) tags – Search engines can’t “read” images, but they can read the text that you use to describe the images.

This descriptive text, called an “alt” tag, is one more way to add multiple strong keywords to your site, again increasing your overall chances of being categorized for that particular term.

Another way to use your keywords is in the way you ORGANIZE the pages in your site.

Make sure that all of the information or products on a page are related or relevant. The LAST thing you want to do is confuse the search engine spiders with a mishmash of words on any given page that don’t make any sense together.

At this point, it’s pretty clear that it’s the WORDS on your site that give you the overall competitive edge when it comes to your search engine rankings, so resist the urge to “fancy” your site by using Flash, tons of graphics, or other unnecessary elements.

The more clearly you spell out what your site is about by using your keywords, the better your chances of raising to the TOP of the results page!

Search Engine Strategy #3: Keep your site up-to-date

Like death and taxes, it’s INEVITABLE that your site optimization will change… and what’s working today may not get you ANY results three months from now.

That’s because, over time, people, markets, search trends, and even keywords change…

… so it’s crucial that you constantly monitor your top keywords, and make changes to your site as necessary, in order to maintain your dominant position in the search results.

You should be setting aside time every WEEK to make sure that you’re still optimized for the best keywords!

And if you CAN’T seem to find the time each week to do this, then consider hiring someone to help. Trust me: it’s an investment that should MORE than pay for itself with increased traffic and sales!

By following these three strategies for maximizing your search engine traffic, you’ll not only improve your search engine rankings, you’ll be able to send more qualified traffic to your site.

But, of course, there’s MORE to them than I’m able to cover in this brief article..

To your success,

Gary Neame

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Crawlability Issues – How to Make Sure That Search Engines Can Spider Your Site

admin    SEO Flash     Crawlability, Engines, Issues, Search, Site, Spider, Sure

Crawlability Issues – How to Make Sure That Search Engines Can Spider Your Site

Search engine spiders aren’t THAT smart. Spiders/bots are programmed to constantly crawl around search engines until they find content they can index. They aren’t going to stop and wait around until you fix that broken link. That’s not their job. It’s YOUR job to make sure search engines can spider your site.

In order for your site’s pages to be crawled, they need to take visitors to different locations. Visitors should be able to easily navigate within your site or be taken to an external link/site. If you have bad or broken links, this seriously reduces your site’s crawlability and your site could be permanently filtered out of SERPs (search engine result pages).

Crawlability errors are what kill your SEO – don’t make the following mistakes or say good bye to being found in search engines.

• Pay attention to robots.txt files – That’s the easiest way to mess up your crawlability. Robots.txt files direct search engine spiders how to view your site. One mistake can bump you out of search engines permanently so be extra careful when working with these files.

• Don’t use too many variables in your URLs – Google can crawl long links but it’s still not a fan of long URLs. It’s better to use short URLs – they get clicked on more often in SERPs

• Don’t add Session IDs in URLS – If you do use Session IDs in your URLs, store them in cookies. Spiders won’t crawl URLs with Session IDs – they clog up the SERPs

• Watch out for code bloat – This can be a HUGE problem. Spiders are good at separating code versus content, but don’t make it difficult for them either. Don’t use so much code that your content isn’t easy to find.

• Spiders can’t follow Flash links or execute JavaScript – Designs that use Flash and JavaScript will stop spiders in their tracks. They also can’t read text or images inside Flash. Stick with HTML links (links should preferably be text or images)

How to Fix Crawlability Mistakes

• Do NOT change your URLs unless they are broken. Keep in mind the following tips mentioned above. Keep them short, don’t use too many variables, leave out Session IDs, etc.

• When creating URLs, use keywords and hyphens to separate keywords. Spiders recognize hyphens as spaces – don’t use underscores, etc. Don’t make your URLs look spammy with keywords.

• Fix your domain canonicalization. Are you going to use www.business.com or business.com? (don’t use both!) Which domain gets the most inbound links, etc? That’s the URL you should use as your primary domain. If you use a secondary domain, make sure you include a 301 redirect back to your primary domain.

• Use SEO Browser to check how search engines view your site

The Benefits of Sitemaps

Sitemaps are XML files that list URLS along with each URL’s metadata. This allows search engines to crawl sites efficiently. Sitemaps are an easy way for webmasters to inform search engines about pages on their sites that are available for crawling.

If you want to be found easily by search engines, build an efficient navigation system. A logical and easy navigation structure will make it easier for spiders to crawl around your site.

Optimize Your Website for Search Engines

admin    SEO Flash     Engines, Optimize, Search, Website

Optimize Your Website for Search Engines

Stick ‘SEO’ into google and you’ll get millions of links (206 million last time I checked). But often very little one knows what to actually do to optimize your website for search engines. Whether using a wix.com platform or not, here are some steps/tips we recommend:

 

Keyword Research
Choose your platform with Care
Write clean relevant text
Submit your Website
Relevant inbound links

 

1. Find the right keyword If one of your goals is to drive tons of traffic to your website (which is usually the case), then Keyword & Keyword Selection Tips & Tools is incredibly important for you. “Keywords” are the words that people type in search engines like Google, Yahoo! and such. Combining popular keywords within your website infrastructure can raise the number of visitors to your site. One way to come up with keywords is simply to think about popular terms related to what that goes on in your site. For instance, if you are offering online salsa classes, you might choose the keywords salsa, dancing, dance classes, latino dancing, lame activities and so on. By including these words in your content, you can attract people that were searching for these terms on search engines.

 

Instead of coming up with a list of keywords off the top of your head, you can do a little bit of research and see which words are being searched for the most. There are plenty of online tools for keyword research, including the freebie Google keywords research tool. With these tools, you can find keywords that lots of people are already searching for and combine them into your content. This way, your site will appear in search results of these words.Free flash websites created with Wix are search engine friendly, so putting a little bit of effort into keyword research can really help you increase traffic and turn your site into one hot tamale

 

2. Choose Your Platform With Care: Before you even write a word, it’s important to ensure your Website is designed in Format that Robots can read. For most html-based sites this is a given. It is also a given with Wix. Traditionally, this is not a given with Flash. So if you are thinking of using flash – dynamic visuals being great for humans – Wix may be the solution for you. (Wix creates an html mirror of all your web content that can be read by search engine robots but is invisible to your website visitors).

 

3. Write Clean Relevant Text: You’ve probably heard that on the web, “content is king”. This is because although all search engines robots behave differently, the 3 largest engines (google, yahoo & msn) prefer pages with clean and relevant text. But robots don’t only read the text you write throughout your website. They also read the “page title”, “description”, and “keywords” you select for your website. Page Title is the most important element for search engines to correctly categorize your website. “Page title” is the title that appears at the top of the browser when visitors view your website. Description This is what people will read when they find your  website on search engines. As search engines typically publish only 20-30words it helps to keep your description short and sweet. Keywords: keyword selection is also critical. You may know what category/s your website occupies…but we recommend you use look up keywords being used by your market in keyword directories, and include them in your web content. Here are two great free tools for selecting keywords:

 

 

Of course you should also make sure to write for your current & potential customers…

 

4. Submit Your free Website: When you have finished your website, it can also help to let search engines know you exist. If you are publishing your website on your own domain, you can submit your website to the 3 major search engines by using the links below:

 

 

(If you are publishing your website with Wix hosting service, this will happen automatically.)

 

5. Relevant Inbound Links: “Content is king” is not the only SEO mantra. “Relevant links” is also key. From an SEO perspective, the more relevant inbound links your site has, the higher the ranking your website will receive on Search Engines. Here are a few simple ways to increase your inbound links (and help your site get promoted):

 

Add your site to Open source Web Directory Dmoz: (Note: it can take a long time for your request to be processed)
Create links from web directories that are relevant for your free website subject area.
Ask friends and clients with relevant websites to link from their website to yours.

 

These are just some tips for optimizing your  website for search engine robots – without compromising on the language of your customer. We hope you’ve found them helpful! If you do end up using wix feel free to ask our help for any follow on questions.

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Ten Information to the Top of the Search Engines

admin    SEO Flash     Engines, Information, Search

Ten Information to the Top of the Search Engines

Having a website that gets displayed in Google, Yahoo, and MSN, etc. isn’t tough to do, but it may be difficult to know where to start. Here are the newest and greatest tips to get you started:

1.    Do not buy a new domain if not you have to. The search engines put so much stock in how long your website and domain have been around. While you may buy a new domain and redirect your old one to the new one, your best bet is to use your existing domain/website if at all probable. If you’re redesigning or starting from scratch and you have to use a brand-new domain for some or other reason, you may expect at least somewhat of a loss in search engine traffic. It might be anywhere from a few weeks to a few months or more.

2.    Optimize your site for your target visitors, not for the search engines. This might sound counterintuitive, but hear me out. The search engines are looking for pages that best fit the keyword phrase someone types into their small search box. If those “someones” are typing in search words that relate to what your site gives, then they are most probable members of your target audience. You have to optimize your site to meet their requirements. If you don’t know who your target audience is, then you require finding out one way or another. Look for studies online that may give demographic information, and see other sites, communities, or forums where your target audience might hang out and listen to what they discuss. This information will be vital to your resulting website design, keyword research, and copywriting.

3.    Research your keyword phrases broadly. The phrases you think your target market may be searching for may very well be false. To find the best phrases to optimize for, use research tools like Keyword Discovery, Word tracker or Google’s Keyword Tool. Compile lists of the most relevant phrases for your site, and opt a few different ones for every page. Never shoot for general keywords like “travel” or “vacation,” as they are rarely (if ever) indicative of what your site is actually about.

4.    Design and categorize your site architecture and navigation relied on your keyword research. Your research might uncover undiscovered areas of interest or ways of categorizing your products/services that you may wish to add to your site. For example, let’s say your site sells toys. There are many ways you could categorize and lay out your site so that populace will find the toys they’re looking for. Are people looking for toys to fit their child’s stage of progress? Or are they more probable to be seeking precise brands of toys? Most probable, your keyword research will show you that people are looking for toys in a lot of dissimilar ways. Your job is to make certain that your site’s navigation showcases a variety of ways of searching. Make certain you have links to specific-brand pages as well as exact age ranges, precise types of toys, etc.

5.    Program the site of yours to be “crawler-friendly.” The search engines can’t fill out forms, can’t search your site, can’t read JavaScript links and menus, and can’t construe graphics and Flash. This doesn’t mean that you can’t use these things on your site; you most surely can! However, you do require giving alternate means of navigating your site as necessary. If you have only a drop-down sequence of menus to opt a category or a brand of something, the search engine crawlers will never find those resulting pages. You’ll require making sure that you always have some form of HTML links in the main navigation on each and every page which link to the top-level pages of your site. From those pages, you’ll require to have further HTML links to the individual product/service pages.

6.    Label your internal text links and clickable image alt attributes (aka alt tags) as obviously and descriptively as probable. Your site visitors and the search engines look at the clickable part of your links (aka the anchor text) to help them understand what they’re going to find once they click. Don’t make them presume what’s at the other end with links that say “click here” or other non-descriptive words. Be as descriptive as likely with every text and graphical link on your site. The cool thing about writing your anchor text and alt attributes to be descriptive is that you may almost always portray the page you’re pointing to by using its main keyword phrase.

7.    Write convincing copy for the key pages of your site based on your opted keyword phrases and your target market’s requirements, and make certain it’s copy that the search engines can see. This is a vital component to having a successful website. The search engines require reading keyword-rich copy on your pages so they may understand how to classify your site. This copy mustn’t be buried in graphics or hidden in Flash. Write your copy based on your most pertinent keyword phrases while also making an emotional connection with your site visitor. Comprehend that there is no magical number of words per page or number of times to use your phrases in your copy. The vital thing is to use your keyword phrases only when and where it makes sense to do so for the real people reading your pages. Just sticking keyword phrases at the top of the page for no obvious reason isn’t going to cut it, and it just looks silly.

8.    Integrate your keyword phrases into each page’s distinctive Title tag. Title tags are critical as they’re given a lot of weight with every search engine. Whatever keyword phrases you’ve written your copy around ought to also be used in your Title tag. Bear in mind that the information that you place in this tag is what will show up as the clickable link to your site at the search engines. Make certain that it accurately reflects the content of the page it’s on, while also using the keyword phrases people may be using at a search engine to find your stuff.

9.    Make certain your site is “link-worthy.” Other sites linking to yours is a critical part of a successful search engine optimization campaign, as all of the main search engines place a good deal of emphasis on your site’s overall link popularity. You may go out and request hundreds or thousands of links, but if your site stinks, why would anybody want to link to it? On the other hand, if your site is full of superb, useful information, other sites will of course link to it without your even asking. It’s well to trade links; just make certain you are providing your site visitors with only the highest quality of associated sites. When you link to lousy sites, remember what this says to your site visitors as well as to the search engines.

10.    Don’t be married to any one keyword phrase or anxious so much about rankings. If you’ve done the above 9 things correctly, you will start to see an increase in targeted search engine visitors to your site fairly quickly. Forget about where you rank for any exact keyword phrase and instead measure your results in increased traffic, sales, and conversions. (You may sign in for a Google Analytics for free, which easily tracks and measures those things that truly matter.) It surely won’t hurt to add new content to your site if it will really make your site more useful, but don’t just add a load of fluff just for the sake of adding something. It actually is okay to have a business site that is just a business site and not a diatribe on the history of your goods. Neither your site visitors nor the engines actually give a hoot!

Seo – Blocking Search Engines From Pages

admin    SEO Flash     Blocking, Engines, from, Pages, Search

Seo – Blocking Search Engines From Pages

Contrary to popular belief, the search engine spiders sent out by the major search engines do not have to search everything on a site. You can actually technically keep a search engine spider away from a page by instructed it through a certain robots meta tag or a file not to come near the page.

Webmasters can instruct spiders not to crawl certain files or directories through the standard robots.txt file in the root directory of the domain. Additionally, a page can be explicitly excluded from a search engine’s database by using a robots meta tag. If for some reason you do not want a search engine spider to crawl a page you do have the means to do so.

When a search engine visits a site, the robots.txt located in the root folder is the first file crawled. The robots.txt file is then parsed, and only pages not disallowed will be crawled. However this is not always fool proof. Search engine spiders have a habit of going away from a page and then coming back and looking at the page a second time later. As a search engine crawler may keep a cached copy of this file, it may on occasion crawl pages a webmaster does not wished crawled.

Pages that most webmasters prefer not be crawled include login specific pages such as shopping carts and user-specific content such as search results from internal searches. Other pages that you might not want crawled, depending on the content might be a guest book that you expect to be filled with spam or a feedback system that is not very flattering to you. It is also a good idea to instruct the spiders not to crawl a page with a lot of animation or flash on it as this can be mistakenly read by a spider as a malfunctioning site.

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SEO – 5 Tips To Get Your Website Indexed By Search Engines

admin    SEO Flash     Engines, Indexed, Search, Tips, Website

SEO – 5 Tips To Get Your Website Indexed By Search Engines

In order to rank high on search engines, first of all you need to allow search engines to find your website. Search engines use a program known as Spiders to locate new website. When spiders find your website, they will indexed your site and store it in their databases. However, for newer sites, sometimes it is hard to get indexed by them.

What many people do is to manually submit their sites to Google and Yahoo, and what I can tell you is that there is no need to do that. Let me share with you 5 tips to get your website indexed by search engines quickly:

1. Include a sitemap.xml file in your root directory. This xml file consists of the URLs of all pages on your site which will facilitate crawling of your website by spiders. Once you have uploaded it to your root directory, you should set up a Google Webmaster account and point the sitemap.xml to it.

2. Get rid of any roadblock that prevents spiders from reading the content of your site. If your website is a coded entirely on flash or frames, it is hard for spiders to crawl your website. If they do not crawl your website, your site will not be indexed and it will not appear on the organic listings of search engines.

3. Submit your site to social bookmarking platforms. The best way to get your site noticed by search engines is to let them naturally stumble across it. One way is to submit your site to popular social bookmarking platforms like Digg, Reddit, and StumbleUpon. Spiders usually visit these sites multiple times in a single day. This is why if you bookmark your site, you stand a very high chance for it to be found and indexed.

4. Get a backlink from a website with high PageRank (PR). Getting a high PR backlink to your site definitely paves the way for successful indexing and possible good organic rankings on search engines. Directory linking and submission is one of my favourite ways to get backlinks. Target those directories with high PR and submit your website to them. Some of the popular directories such as Yahoo may require you to pay, which I think will be well worth the money.

5. Write articles and submit to popular article directories. Article marketing is a great way to get your site indexed by search engines, as well as generate good traffic to your website. Include a link to your site in your articles and submit them to popular article directories like EzineArticles and GoArticles. Spiders visit these directories often and once they crawl your article, they will follow the link in it and find your website.

Getting your site indexed by search engines is definitely a must in order to have good organic rankings for your site. So, try out the tips above and get your site indexed now!

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SEO Articles: Writing Your Way through Better Visibility in Search Engines

admin    SEO Flash     Articles, Better, Engines, Search, Through, Visibility, Writing

SEO Articles: Writing Your Way through Better Visibility in Search Engines

Internet is a place of fierce competition where every website jostles for the coveted presence of being ranked in the first page of the search results on the keywords pertaining to a particular niche. This is what drives visitors to the corresponding websites and in turn accentuates the business. There are various ways of promoting the website and doing it through SEO article writing is an important one.

People may often misinterpret SEO writing as something very complex and something which digresses a lot from normal article or content writing. This in fact is not true and apart from some minor considerations there are not major differences between seo article writing and normal article writing.

While writing articles with search engine in mind the emphasis is given to structure the article in such a way that the keywords are assimilated in a readable fashion and should not hinder the natural flow of the article. The keywords are nothing but those words or phrases that are employed by the users while searching for a product or service on the Internet. Keywords vary from the genre of the product or services.

For example if the articles is supposed to promote any online web designing firm then the keywords may be a combination of “Cheap Web Design”, “Best web design”, “Flash website designing” and similar ones. Now, to write an SEO article out of these one must choose a proper heading justifying the theme and tone of the article. And the article should be written with the proper insertion of these keywords at regular intervals so as to satiate the KWD (Key word density).

The common mistakes many people commit concerns with disoriented writing with the only aim of keyword stuffing which can irritate the reader. You must also keep in mind to refrain from excessive repetition of keyword. You can use the LSI (Latent Symantec Technique) which involves using the pseudonyms or related words nearing in meaning with the keyword. This not only keeps the reader interested but also improves the purpose of SEO article writing.