Why Use a PHP Framework? The Benefits Explained

admin    Adobe After Effects     Benefits, Explained, Framework

Why Use a PHP Framework? The Benefits Explained

I first started looking into PHP frameworks last year, looking at a variety of frameworks including cake, symfony and finally Zend Framework.

When I got around to Zend Framework I was nearly ready to give up in programming with a framework, as I didn’t have a clear understanding of the MVC style of programming.

When I began looking into it I found though, that this is something that when I get used to the different style of coding, could save a valuable amount of time, and allow me to offer features to clients, that previously just would not be cost effective.

The main benefits of using a php framework I have found are as follows:

Time saving – The amount of time saved by not having to type in complex code in a lot of situations cuts the time of many projects by over 50% in most cases. Reuse of code – Many web sites that you develop have common features. Because of the way that each part of the code is separate, you are able to copy over controllers, models and view folders to the next project. An example of this is that in every project that requires a content management system(CMS) we are able to copy across the login system. Something that used to be quite a time consuming process. Now we copy it across, and add the users, and we are set to go. Access to services API’s – with the way that the web is moving these days, having the ability to twitter, yahoo and Google amongst others is a great way of expanding a web site with ease. Community assistance – There is a large community out there which is always willing to help. When you are proficient with the framework, you can also assist others, which will also improve your coding experience.(Not to mention the warm fuzzy feeling that you get for helping) Easy plugin creation – When you have a feature you want to add to the framework, just simply create a plugin, in a directory that you can copy to all your projects. I created a image resizing plugin, which allows me to upload an image and resize it with 3 lines of code. Unbelievable, when you consider how long this would usually take and the best thing is, once I made it, I have this feature available in all future projects. The time saving benefits can be enormous.

I still have a long way to go with learning many of the features, but with the rapid progress that I’m making with learning Zend Framework, the future is looking bright, and I may be able to spend more time on other areas such as marketing for our Adelaide Web Design customers web sites and bringing in exciting new features to their web sites.

Paul Purczel is an Adelaide Web Designer specializing in Content Management systems, Ecommerce web sites and Search Engine Optimisation

http://www.acewebdesign.com.au

Shortage Of Seo Professionals To Local Businesses Explained

admin    SEO Video     Businesses, Explained, Local, Professionals, Shortage

Shortage Of Seo Professionals To Local Businesses Explained

There’s a lot of free articles and information you can read about SEO all over the Internet. That’s all fine and dandy, but when you try to learn it this way you learn it in bits and pieces. There are hundreds of little tricks you need to know to become truly proficient at Search Engine Optimization, and that’s learned over years. Plus to be a true Search Engine Professional, you need some contacts, at least a dozen tools, some which charge a monthly fee and you need to keep reading up on the latest techniques.

What It Takes to Become A True SEO Professional

An SEO Professional is no different from a Piano Player. You can learn the basics in a relatively short amount of time, but to become proficient, it takes lots and lots of practice. It’s also more of an art than a skill since you can always get better, no matter how good you are at it. I’m speaking as someone who does this everyday and I still get nerve wracked from time to time, and I’ve been doing this on a professional level successfully for over 3 years now, and in the most competitive global markets.

I’ve also attended SEO Seminars, bought about a dozen Niche Marketing Courses, learned how to create Screen Capture Videos and a lot of other stuff. And to be honest I still have quite a bit to learn, and anyone who tells you they know it all, put your best sneakers on and run as fast as you can. I can assure you they are lying to you and just trying to close a quick sale. This industry is flooded with people like this unfortunately.

So what is the point I’m trying to make? The point is that a good SEO Professional is very hard to come by. They are not a dime a dozen. It is a very specialized skill that takes a special person to perform. You have to be willing to sit down at a computer for hours and write content, get backlinks, read journals, buy and take new courses just to keep on top of the Google Game. A real Search Engine Optimization Expert is a full time professional. The trade does pay relatively well but it’s a huge trade off of your time.

You can not learn this skill at your State University or Community College. Much of the stuff you learn in SEO is by true insiders, people who have worked for Google or Yahoo in the past that run expensive training seminars. Or people who have done SEO for 10 years or more and know it like the back of their hand since they’ve had so much practice. Almost all Search Engine Professionals come from extensive technical backgrounds.

Local Business Demand Exceeds SEO Supply Bigtime

Right now there’s about 2000 people in the world that understand SEO. I know this for a fact because this is the total amount of people who have taken the type of advanced training we have received. There are millions of Small Businesses in the United States alone who can use targeted, local SEO Services that will make them the top dog in their local niches.

What this means is that statistically it’s almost impossible to find an qualified SEO Company that will truly go to bat and help you out, and is the reason that this subject is so mysterious to almost everybody today. But the good news is that we’re here and we’re ready to help you get the necessary leads to take your company to the next level.

So when you compare the 2000 SEO Professionals to the millions of Business Owners, the supply lies within the Small Online Local Business Owner such as yourself, and the demand is with us. I’m sorry I’m not trying to sound arrogant here, I’m just pointing out the facts.

It’s hard to find good, qualified Search Engine Professionals who can actually document their successes and achievements. This is because good Search Engine Work isn’t cheap, and there are a lot of scammers and fly by night companies that know this, and take advantage of Local Business Owners and charge them for work they don’t really know how to do right.

Your responsibility as a Small Local Business Owner Online is to find and take advantage of the right people who are not afraid to get on the phone with you and prove to you everything they claim. They should be able to give you detailed information about your Top 10 Competitors and exactly what it will take for you to pass them up.

They should also be there to answer all your questions over the phone, and if geography dictates, be happy to arrange a personal meeting as well. Most people won’t do this and hide behind a terminal, hoping you’ll load up their Online Shopping Cart with their services. We don’t take automated orders because there is no cookie cutter approach to helping you achieve your goals. Each Business Owner has different goals, different needs and different budgets.

Also there are certain business Models we can’t do anything for. And if this is the case a Search Engine Optimization Company should be honest enough to tell you up front that they can’t help you, not charge you thousands of dollars and not do anything for you anyway.

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Seo Importance Explained

admin    SEO Video     Explained, Importance

Seo Importance Explained

Search Engine Optimization which is commonly known as SEO is the process of optimizing the content of your website or your website with respect to search engines. SEO is different from SEM or Search Engine Marketing where an individual has to pay to enhance the position of his website with respect to the results of the search engine. If a website ranked or appears earlier in the search engine results or placed higher, then it is going to have more people visiting it, driving more traffic.

It is obvious that when you search for a key word in any of the search engines say the yahoo, Google or the msn, a series of web pages springs up. And obviously, searchers are only interested to collect information to webpages which appear in the first few pages only. For that reason the owners of the other website are not profited. It is important taht your website has to be placed on the first few pages of the search results to be found by the visitors. SEO or Search Engine Optimization helps in increasing the visitors to your website by making it appear in the first few pages of the search results.
Search engine optimization does not target website content alone and this technique is also used in the image, video and local search engines. In SEO, there are a lot of techniques used. They are white hat SEO, black hat SEO and gray hat SEO techniques.

The white hat seo is a clean and straightforward technique, the opposite of the black hat seo where a number of malpractices such as keyword stuffing and link purhcase are practiced. The practice of black hat seo though effective, yet it can get your website removed from the listings.

The gray hat techniques are a combination of both white hat and black hat seo.

Google is totally against any kind of link exchange or link business but it is used to as a gray hat technique in a relevant manner to boost search engine position. People also form smaller sites within their own website which act as individual domains linking to the main URL, this is against the search engine algorithms and search engines which don’t search based on ownership consider them separate sites. Such strategies are practiced in the case of Gray hat search engine optimization.

To know more about search engine optimization and ranking advice visit louisville website designer. Professional search engine optimization services can improve your website’s traffic significantly. Louisville website design offers cost-effective website marketing. Louisville website design optimization experts will take your website traffic to another level.

Effective Blog Advertising Methods Explained

admin    Adobe After Effects     Advertising, Blog, Effective, Explained, Methods

Effective Blog Advertising Methods Explained

Visitor traffic is the single most important factor when it comes to making money online. Good advertising can make almost any venture profitable. If you don’t advertise your blog effectively you won’t generate any profits regardless of the quality of the product your offering.

Good advertising first begins with search engine optimizing your blog. Your blog should contain good keywords based on the subject of your blog. And if your hosting your blog on you own domain, make sure the html meta tags on your website contain all of the keywords tused to describe the subject of your blog. This will help search engines find it.

After you’ve build your blog for maximum search engine optimization. You next need to build backlinks to it. Backlinks are links from other websites linking to your blog. You can go around posting links to your blog on forums in your signature, but the most effective way to build backlinks to your blog is to submit your blog post to article directories with a link back to your blog. Not only will article directories give you automatic backlinks, but whenever somebody uses one of your articles for content on there website you’ll get another backlink.

Another very important, but often overlooked factor of blog advertising ss frequent blog updates. Search engines actively search for new content every hour, so the more you update your blog the more they crawl through your blog. And this will increase your search engine ranking.

Once you build up a good amount on content, you can start submitting your blog to social bookmarking sites. A lot of people make the mistake of submitting there sites to social bookmarking sites without having enough content or good enough content to satisfy the people that they want to visit there blog. Remember, people looking to bookmark blogs want blogs with lots of content to satisfy there needs and provide them with useful information.

If you combine all of the things in this article to your blog practices you’ll generate a steady amount of traffic and increased income.

To learn sure-fire techniques to build a profitable blog visit – http://www.seegarsproducts.com/bloggingonsteroids

DivX Video Format Explained

admin    Flash Video     Divx, Explained, Format, Video

There’s a company called DivX, Inc, formerly the DivXNetworks, Inc. that introduced the DivX family of video codecs. Made extremely popular because of its ability to produce high quality video using lossy MPEG4 Part2 compression or MPEG4 ASP, DivX has cemented itself as one of the most popular multimedia codec for the home market.
DivX is known to create a balance between quality and file size with its highly efficient compression abilities. And because of that, it s one of the codecs used for ripping where audio and video are copied from a source to the PC hard disk for archiving and transcoding.
The commercial DivX competes with Microsoft’s Video for Windows in WMV, Apple’s QuickTime in the MOV and RealNetwork’s Real Video in the RMM file formats. An open source version released by Xvid solutions in 2001 is the Xvid file format.
While DivX has long been renowned for its excellent video quality, its free and open source equivalent Xvid today offers comparable quality, also based on MPEG-4 Part 2 (MPEG-4 ASP). In a series of subjective quality tests at Doom9.org, the DivX codec has been successively beaten by Xvid every year since 2003.[11]
Confusion clarified
DivX are two different things from two different companies. One is DIVX created by Circuit City, a US electronics retail giant that attempted to market a DVD rental system that used special players and discs. And the other is the DivX multimedia codec trademarked and marketed by DivX, Inc. which is actually a reference to the failed Circuit City system.
A short history
DivX roots can be traced back to 1998 as a hacked version of Microsoft’s MPEG4 version 3 which is inferior to the MPEG4 that we know today. It was a French hacker Jerome Rota who, rather than modify his video resume which could not play on the new Windows Media Player at that time, reverse-engineered the MPEG4 format together with a German Hacker Max Morice to come up with an MPEG4 format encapsulated in AVI instead of the ASF it originally had. It only took them a week. Between 1998 and 2002, the DVD hacking community had independent hackers enhance the format that later came to have the Divx with a smiley emoticon  attached as version 3.0.
In 2000, Rota was hired by Jorda Greenhall to form a company called DivXNetworks (later renamed to DivX, Inc.) based in the French Riviera. The association resulted in the OpenDivX codec a year later. Its source code was open to anyone and could be downloaded from the projectmayo.com website. The following year, the two left for San Diego and developed the OpenDivX software to become DivX version 4.0. Other developers took the Encore2 software to enhance the open source OpenDivX to arrive at the rival Xvid format.maintained by Xvid Solutions, Inc.
The DivX Company continued to enhance the DivX software that in 2002 has taken on the fifth version. By 2004, the features of the DivX format are as complete as we know it today. In May 2007, the Windows Vista version DivX 6.6 for the PC and the Mac was released.
The advantages and benefits of using DivX
DivX found itself at the heart of video piracy in the late 90s as its format became widely popular for ripping copyrighted DVD materials for bootleg replication and distribution. A number of generic DVD players as well as branded ones are claiming to play DivX materials.
What’s so appealing about the format is that it’s free. Same with the software players you can use to play it with. It belongs to the open source community together with Xvid offering competitive if not better quality.

Get Google Ads Free the ebook explained

admin    Google TV     ebook, Explained, Free, Google

Can you really Get FREE PPC ads on Google?Get Google Ads Free explained The plan is NOT without risk, you are required to seed your Google PPC account with real money before the “free clicks” start coming in. You will also need to be conversant with building simple websites and pages and understand at least the basic importance of SEO in getting Google free ads working for you.This plan is also NOT a “set it and forget it” process. You’ll need web pages and web copy and of course, testing is always involved, whether it’s testing your ads or your landing pages etc.The startup time should be reasonably quick as long as you can build a decent looking web page (a blog would work fine for this) and as long as you can write some reasonably compelling ad copy, you ought to be up and running within three to five days.Guaranteed to work? No and it’s not for the faint of heart either. Its like the stock market, you are required to shell out some PPC cash to Google or like to get this started and if you’re not seeing any immediate success, I can imagine that it could start to get pretty scary. However, if you’re okay about taking risks, then this may just be the right plan for you, as it does work. One good thing is that there is a 100% money back guarantee on the ebook. If the plan is not for you, simply contact the seller and your money will be promptly returned.Getting free Google or any other search engine ads for free is no big secret really as its an old and tested method in other industries. What this ebook does is bring an old idea into the 21st century doing the same in cyberspace as done in civvies street every day. However, this ebook lays out a simple dummies guide on how to do everything from start to finish. Its a complete course and if you follow the guide to the letter, you will be successful. fail to follow or give up before fruitition and all will be lost. yes its a bit of a gamble, but works perfectly if you put the dedication and work in and follow the very simple instructions. Here’s how in simple terms the so called ’secret’ works:1. You create a website, and make a doorway page, lead-capture page, splash page or whichever your need is. This can be about any product you choose.2.You then apply the principles given to find the best keywords and keyword phrases, most optimal bids, and most optimal but front page displayed daily budgets. Doing the same for the doorway, lead-capture or splash pages.3. Once the exact costs are determined including bids and daily budgets minimums for ALL relevant keywords and phrases, take this total cost and multiply it by 31 days to get your maximum monthly PPC advertising cost.4. Then divide this amount by say 10 spots you decide to sell off on this doorway page.5. Then multiply this number by a lower multiplier of 1.25 and an upper multiplier of 1.5 to get your lower and upper sell-off ad costs.6. Then advertise on that very page using a banner that reads in essence: Advertise here to Google’s 100 Million daily buyers. Your banner here for just $197 7. Selling off all the possible spaces completely offsets all your advertising!This strategy has been used since the 1800’s with advertising in papers and journals. Mr A buys a full page from magazine B at greatly reduced cost. He then sells off segments of that page to small advertisers C. Making a handsome profit and, the ability to place his own add FREE on that page. This system is widely used today in the media from TV slots to Newspapers, a kind of middle man operation. Some larger companies use it purely as a way to place their own adverts cheaply, while others make profit from the entire operation. Of course the only drawback is that in the beginning you would have to pay for your costs. But putting it on your credit card you may have already generated enough cash to more than offset your Google Adwords cost!This is a product with a specific market. While a newcomer may be scared to invest the kind of money that will be required to get this system up and running. While experienced marketers are making a profit using PPC is already and possible using some of the techniques described within the ebook. In summary, Get Google Ads Free is a viable plan for making money with PPC’s especially for the entrepreneur type looking to make serious long term money from the Internet. However there are other products that may work slightly differently but require lesser investment. But if you want the big bucks and are prepared to invest, the Get Google Ads Free is a viable plan. As they say, make a plan, make the plan work and the plan will work for you. But to work this plan you will need the complete ebook. There are many more techniques and tricks used in Google Adwords for free than given above. Read the full article at cvanci.com.

Pc Satellite TV Explained

admin    Google TV     Explained, Satellite

Is there really such as thing as ‘free’ PC satellite TV? The short answer – NO. There is simply no way you can turn your computer into your very own “satellite dish” – which means that NO, you cannot get free HBO on your desktop. Do not lose hope, though. You have other choices. We will teach you how to concurrently or alternately check your email, surf the internet, watch TV or sports or movies, and even enjoy broadcasted music. The choices are astounding.

Here are your choices;

You Could Tune In

There is good news, however – you may be able to use your PC to access free television broadcasts from different channels such as BBC News, Discovery Channel, Comedy Central, and ESPN, among many others provided that you have internet connection. You can do this by visiting the official website of the station you want to watch – they will likely provide you with a link that lets you watch recent – sometimes even live – broadcasts. You can also use sites like Google Video, Channel Chooser, Free TV Online, WWI TV, and World TVPC.

You Could Use PCTV Cards

If you have some extra cash lying around, then give PCTV cards a try. There are two types pf PCTV cards – one type can be installed into your computer, and the other is an external unit that you can plug into your USB port. Both can receive broadband connection via satellite. The requests are placed using telephone lines, but the data is picked up at the speed of 40 MB/second through the satellite dish.

PCTV cards work in a different way. The most common use your computers infrastructure to decipher satellite signals and therefore give you free-to-air digital TV and radio. Such cards run on processors that let you watch TV using another window even while your computer runs other programs.

You may connect your PC or laptop directly to a satellite dish using Hauppauge 3000 products or via an internet cable. You can even use a satellite box. Dish TV and Direct TV both advise you to use a connection by means of their proprietary satellite television receiver box.

You typically need at least Pentium II (about 333 MHz) with Microsoft Windows 98/ ME/ 2000/ XP in order to watch satellite TV on your computer. You will also need a USB slot, sound card, plus a CD Rom drive. You may also need to install Windows media player, quick time player, or real player.

SEO Explained for People With Real Jobs

admin    SEO Flash     Explained, Jobs, People, Real

SEO Explained For People with Real Jobs

When talking to clients about marketing their business online I am asked “How do you get to #1 on Google?” While this article is not specially about how to become #1 – I will explain what the process is and what’s involved.

Despite our widespread acceptance and use of the internet – I am always surprised by how many people really have no idea what SEO (search engine optimization) is about. They instinctively know WHY they like to click on that first listing in the natural results; but they don’t have the first clue HOW it got there. Making matters worse is the fact that the internet world is largely unregulated and still being figured out – so it seems that everyone has their own “best practice” and definitions of things like SEO.

I usually tell clients that their intuitive feeling of WHY they trust that first listing is that – simply put – it’s the best result for the phrase you type in. People seem to understand that. However most people don’t really understand why one site would be better than another so here goes with a layman’s explanation….

What is SEO, really?

SEO is the process of configuring a website so that it has a chance to show up in a search result for a particular phrase. In other words it is our way of telling Google, Yahoo, or MSN what we think our site is about. Many of the search engines have a slightly different formula for how they determine these results. But the short version is that they look at different factors of each website page, rank them and then give those results to you.

Why is SEO Important?

One word sums it up – competition. Depending on what study you read, there are as many as 20 billion web pages being indexed at any given time. The major search engines do their best to go through these pages and catalog them so that they can tell you about it if you use their website to search. With so many website pages out there competing for similar phrases it is absolutely critical to make sure you are using every tool at your disposal to make sure your customers can find you when they are looking.

OK, So What Should I Be Doing for SEO On My Site?

The good news is that doing SEO correctly is not complicated. The bad news is that it is time consuming and requires regular attention in order to maintain results. Our advice is to ethically follow these simple guidelines for best long-term results:

Good site structure – as simple as this sounds many people overlook this. Every day we see sites with heavy flash animation, dated frame designs, pages that don’t work and broken links. The bottom line is that if you can’t easily navigate a site without problems chances are the search engines can’t either. And if a search engine can’t go through your site you have absolutely no chance of showing up for a key phrase – no matter how pretty the flash.

Good meta-data – Clients often draw a blank with this one. Meta-data is geek-speak for the page titles, page descriptions and keywords that you enter for each page. Each page on your website should have a unique title and description that summarizes what that page is about.

We often see 2 problems with meta-data. The first is that it is simply overlooked. I am stunned at how many sites have www.yoursite.com as the page title for every page – that’s wasting prime online real estate.

The 2nd problem is spam. Putting in a page title or description that does not accurately match what the page is about is considered “spamming” a search engine. Doing this will get your page thrown out of the index and ruin any chance of showing up for a key phrase.

Relevant content – People seem to understand that good content is really what they are looking for when they search for something.  By “relevant” we mean that the content is specific to the topic in question and recently updated. More and more we are seeing sites that have regular updates or blogs showing up higher in the search results than sites which have larger quantities of older, “stale” content on them.

Our recommendation is to add well-written, grammatically correct and spell-checked content to your website on a regular basis. This ensures that, over time, your site will become a “resource” to those looking for phrases related to your business.

Responsible link building – This is perhaps the least understood part of SEO. In a nutshell search engines consider a link from another website to your website as a popularity vote. Think of it as power rankings for websites. In general the more sites which link to yours, the better; as this shows your site is relevant to the given topic.

Sadly though link building, like keywords and meta-data, have been abused by many site owners with schemes such as link farms where sites are setup simply to house links to other sites. We encourage careful and responsible link building with sites that are related to yours or through appropriate directories and article banks.

So there you have it – SEO explained for people with real jobs. Like most things it’s not really that hard but it requires discipline which is where most people get off track. If you would like help with SEO for your website, or other online business needs we would love to hear from you. You can visit us at www.mywsiconsultant.com or contact us via email at andre@mywsiconsultant.com.