Four Web Design Mistakes That Can Prevent a Front Page Listing

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Four Web Design Mistakes That Can Prevent a Front Page Listing

Getting targeted visitors to your site takes much more than creating something that’s visually appealing, choosing some keywords, and then waiting for the traffic to arrive. These four web design mistakes can either prevent people from finding your website or make them want to leave it immediately if they happen upon it. They are:

Assuming that keywords which will drive traffic are obvious – This is a common mistake that can waste a lot of time, effort, and money. Without extensive keyword research, choosing which keywords and phrases will hopefully drive traffic is pure guesswork. Usually those guesses end up being either too broad or too narrow, making any kind of SEO success close to impossible. Going too broad means that futile SEO efforts will be spent on a competitive an unfocused search segment. Imagine trying to get to the top of search rankings for a term like “clothes”. Go too narrow and there won’t be any traffic because no one is using those search terms. Keyword research can define a sweet spot of good traffic numbers combined with light competition making SEO success much more likely.

Putting an entry page on the site – These are usually flash based pages which visitors land on first. Visitors land and then have to watch some graphics while waiting for the “To enter, press here” button. These are precious seconds in terms of keeping a visitor on the site and a high percentage of them won’t wait and will quickly bounce off to another site.

Go with form over function – Flash may look great but visitors may not appreciate it (see #2) and the search engines don’t like it either. The dislike (it might be more like ambivalence) of the search engines comes from the fact that their spiders have a problem reading Flash. Regardless of its relevance, without input from the spiders the content is not going to be indexed.

Static content – Without fresh content, visitors are unlikely to return and search engines will ignore the site. Fresh quality content will keep both sides happy.

Avoiding these mistakes from the beginning on a new website or a redesign of an existing one will go a long way toward generating traffic and then keeping it on the site once it gets there. For a free consultation on getting your web design done correctly from the beginning, For more info please visit our website: http://www.designsbyinet.com/

Four Surefire Web Design Tips to SEO Friendly Pages

admin    SEO Flash     Design, Four, Friendly, Pages, Surefire, Tips

Four Surefire Web Design Tips to SEO Friendly Pages

Unless you’re offering a product or service on your website not available anywhere else, then you’ve got nothing to worry about because your audience will definitely stay and come back for more regardless of how you present your company. However, if you’re just like everyone else that has plenty of competition, creating a well-organized and attractive web page is extremely important not only to attract new readers, but to encourage them to stay on your site longer. If you’re new to web design and you already have the most brilliant idea in mind, here are some do’s and don’ts that you should follow to make your web design a success:

1) Always Think of Your Readers

When working on web pages, make sure that each page will work effectively on all browsers and operating systems before making them live. Creating web pages compatible to your browser and OS alone will definitely annoy your readers. If you’re going to use movies or music, give your audience a choice to view them. Many people will leave a site based on a background music that they cannot turn off while browsing the pages.

When deciding on a background color, choose a color that is easy on the eyes, so your readers can view the content with ease. Similarly, when you choose fonts to use, make sure to go for standard fonts like Verdana, Arial and Geneva. This way, you’re pretty sure that almost everyone who visits your site can view the pages without straining their eyes reading blurred fonts.

2) Choose your elements carefully

Blinking images, animated GIFs, image backgrounds, scrolling texts and pop-up windows are a “no-no” in web design because these elements not only distracts your viewers from focusing on your product or services, but also scream amateur. In addition, these elements can also slow your website down, so it’s best to avoid them as much as you can.

3) Think about Readability and Usability

Choose a simple layout that your readers can easily navigate. You should never make your pages too wide; the largest size acceptable is around 770 pixels wide. Step into your audience shoes and learn how to make the pages easier to read and use. Aim to minimize clicking because the less clicks a reader does, the more organized a web page is. Provide a home and menu on each page, so whenever the visitors feel lost, they can navigate the site from the page they’re viewing. Make the fonts large enough to read and refrain from typing in ALL CAPS and using exclamation points frequently.

4) Organize or Minimize Ads

Although placing ads on your web pages is a good way to make money, you should still think about your readers when using advertisements. As such, control the number of ads on your pages and avoid blinking, flashing and excessively large ads on your site. You can always look at other sites to get a grasp of good web designs, but as long as you follow these basic tips, produce interesting content or useful products and create web pages reader-friendly, your web site can go a long way.

Web Design Programs

Creating stunning website designs can be very costly and even time consuming. However, in recent years many web design software’s have been developed that allow novice and professionals alike to create web site designs. The majority of the design programs that are sold on the market are inexpensive and in some cases free.

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Four Necessary Plugins Types for Your Money-Making Blog

admin    Adobe After Effects     Blog, Four, MoneyMaking, Necessary, Plugins, Types

Four Necessary Plugins Types for Your Money-Making Blog

As you may be aware, when you have a conventional website, it is possible to find scripts that will provide a wide range of features.  For example, you can find mini programs that enable people to send emails to you without revealing your email address.  There are also dozens of applications that will help you create a website filled with all sorts of interesting functions.  In a similar way, you can also find widgets or plugins that will help you create a more robust blog.  When choosing applications for a money making blog, there are four categories that you will find indispensable.

1) Visitor Tracking Plugins

Many people that own conventional websites will tell you that statistics packages are indispensable.  A good tracking program will show you the geographic location of the visitor, as well as  entry pages, exit pages, and IP information.   When you install these plugins, they will also record information about search engine spiders.  If you are working on search engine optimization, this information is absolutely vital.  Among other things, it will give you a chance to find out which efforts result in an increased number of search engine spider visits to your site.

2) Spam Blockers

Unfortunately, once your blog begins to get better indexing positions in the search engines, it will also gain attention from spam bots.  These programs are designed to visit your site, and then look for ways to spam your comment section with links.   Wordpress blogs get hit with these bots far more often than Blogspot ones.  Even though you can set the comment section to moderate, you may wind up deleting hundreds of spam comments per day.  Alternatively, spam blocker plugins will block known spammers.  While you may get a blitz of spam from time to time, you can manually block an entire domain, or simply wait for the offending domain to get blacklisted.

3) SEO Propagators

When you create a blog, there is an expectation that you will actually be writing something that is both timely and news worthy.  Therefore, a number of blog indexes will ping your site on a regular basis in order to index your new content as quickly as possible.  In some cases, fans of your blog may also want to place copies of your content on their own blog.  You should make it a point to make sure that your blog information is routinely updated in the following locations:

(b)

Blog Indexes:  Technorati, Digg, Reddit

Social Networks: Facebook (on a fan page set to public), Myspace, Ning

Misc Announcement Sites: Twitter, Ebay blog feeds, and sites relevant to your subject.

(/b)

Rather than copy/pasting the content, readers can also set up RSS feeds that will link back to your site.  Ideally, you should make sure that your blog is set up to enable as many transmissions of your links as possible.  This includes email links at the bottom of each post that will enable visitors to send specific entries to others.

4) Advanced Editing Features

When you are composing an email, you may not be overly concerned about the size of the text, its color, or the location of images.  On the other hand, a blog post must be carefully designed in order to look appealing.  If you are an affiliate marketer, it is also very important to make sure that visitors do not miss your affiliate links.  Even though blogging platforms come with a basic set of formatting features, it will be of some help to install plugins that extend your abilities.  For example, if you want larger text for your links in Wordpress, then you will need the TinyMCE plugin.

Even though it may take some time for you to draw significant amounts of traffic to your blog, it is very important to make sure that you viewers have a good experience.  It is also very important to learn as much about them as possible.  A site that is filled with spam comments, or one that is poorly formatted will ensure that visitors will not come back again.  On the other hand, if you do not have access to statistical information about visitors to your site, it will be virtually impossible to find out if you SEO strategies are effective.   While these plugins may not always be visible to site viewers, they still play an enormous role in ensuring that your blog will stand above all the others.

The Four Types Of Online Videos You Should Be Doing For Your Business

admin    SEO Video     Business, Doing, Four, Online, Should, Types, Videos

At the moment i believe there are four types of online video you should be doing to grow your business.

1. Value Videos:

How do we attract loyal customers to our business through online video marketing.

We offer them value, we educate them in certain areas so they come visit our sites or our blogs more often.

Once you educate yourself in whatever field that maybe, start educating your audience.

Its so important to give away as much value as possible.

If someone See’s nothing in it for them why are they going to come to you instead of the other guy who gives everything away.

Value videos show your customers that your willing to go that extra mile to keep them in the loop, however now you have this amazing e book or video diary that has everything they need to know about_____ and its a bargain at $_____

If all your education is working for your customer why would they not buy whatever you say, they value your opinion now.

Your Value Videos should be frequent and fresh, and make sure they are entertaining, know one wants to feel like there sat in a classroom back in 1st year.

If you can make your Value Videos with more bang!!!!…..watch your list build up in know time.

Know one wants to learn but it has to be done so lets make it exciting.

2. Conversion Videos:

This particular video marketing strategy  should be your bread and butter, its so important that you have videos out there that are helping you build your list so you can sell your products.

There is know messing around in this video message, you want this person to put there name and email address in the box below so you can offer them something at a later date.

Its important these videos are in the right place, it don’t matter if your on the first page of google but your getting the wrong kinda traffic.

These videos are key, they should be hypnotizing to whoever watches them, visually beautiful, and engaging.

These videos should be everywhere your audience is, so do your research and get it our there.

Remember to place that call to action some where in that video to, other wise its pointless.

3. Transparency Videos:

Now not many people are doing this, so start now and you’ll be ahead of the crowd.

Imagine this, someone goes to your site and bang, there’s a video right at the top of the page introducing you and your team, or just you.

It does not need to be long maybe about 2mins, allowing that new site visitor to know a bit more about you, what this site is about, and who else you work with and what your main goal is.

This puts peoples guard down it almost makes them feel like they are a new member of the family.

Include some personal details, it depends on how personal you want to go, that depends on the relationship with you and your audience.

Either way let people have a look through the keyhole and give them an intro to you your team and your company.

4. You Video:

These videos are huge, at the end of the day you are human, you have your likes and dislikes, let your audience know more things about you, personal things about you.

The old saying people buy people stands the same here, you may not think it but people may want to know what you did this weekend.

You watched a new movie tell your audience how great it was, its not rocket science just give people an inside scoop of you.

We make friends by sharing stuff about our lives and experiences its the same online.

Now i know how much you hate reading so im out of here.

Here’s to your online video success

Atlas

Four SEO Blunders to Avoid

admin    SEO Flash     Avoid, Blunders, Four

There are lots of articles giving you top tips about SEO. I’ve actually written a few myself.

However, what about the SEO pitfalls you should avoid?

I’m not talking about the various underhanded so called black hat SEO techniques but rather an innocent web development mistake that results in your website not getting indexed properly by the search engines.

Tale a look at many of the SEO forums and you will see many posts from frustrated website owners who can’t understand why their site isn’t being indexed.

It’s easy to feel victimized and believe that the search engines have something against you and your site. Of course the truth is usually less sinister. They really want to index your site but they can’t. It’s usually something you’ve done that is stopping the spiders getting around your site and picking up all your pages. Chances are you don’t realize that you’ve causes this problem.

The good news is that it’s fixable. Your problem is most likely one of the ones listed below. So take heart and get ready to fix those SEO blunders.

SEO Blunder One: Using Frames

Frames were very popular at one time and they allowed different parts of your web page to be independently scrollable

Unfortunately the spiders really struggle to find there way around a website that is using frames. There are ways you can fix a frame website to allow them to crawl but my personal advice is to redesign your site without frames.

SEO Blunder Two: Using Flash

This is a very common question. Should I use Flash or not. Flash is popular because it looks really good. It gives a good impression to your visitors. It can look quite professional and can certainly have a “wow” factor.

However the problem with Flash is that the search engine spiders don’t see it so none of your Flash content will get indexed. If you are using Flash for your menus then you have a real problem because the spiders can’t follow the menus to the other pages.

I would suggest the following approach to Flash. Use it sparingly across your site where you really want to impress your visitors but make sure the pages you use it on are also rich in text content if you want them to get indexed and NEVER use Flash to build your menus.

SEO Blunder Three: Java Script

Java Script cannot be seen by the spiders so you have the same issues as you have with Flash. I actually use Java on my own site for the horizontal menu across the top of the page. That’s for you, the human visitor. However to help the search engines crawl my site, I have a menu down the left of the page that is just plain hyperlink text.

So use Java if you want to but make sure you have a good text link structure that the search engine spiders can follow.

SEO Blunder Four: Broken Links

You would be amazed at how many sites have broken links and parts of the site are completely cut off from the spiders. It’s important to check your site regularly for broken links. I have a few ways to check my site. One of my favorites is Xenu Link Sleuth. The software is free and does a great job at checking your site.